İşletmeye Giriş Deneme Sınavı Sorusu #1375782

"_________________ enable marketers to closely “know” consumers and understand their psychological and social predispositions."

Which of the following option fills the gap correctly?


Segmentation

Focusing

Psychographics

Targeting

Categorization


Yanıt Açıklaması:

Psychographics enable marketers to closely “know” consumers and understand their psychological and social predispositions.

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