Advertising is the most expensive but the most effective (in terms of the number of people reached with one message) contact method. It is the most well-known mass method of conveying a message. The most important advantage lies in the fact that marketers are able to dramatize the brand meaning, such as by having actual people play a role, having animated images, and all sorts of videos and visual effects. One disadvantage is that there is no control over who is watching the advertisement and the single reaction on each view by each viewer.The correct answer is D.