Marketıng Management Deneme Sınavı Sorusu #998860

In which of the following approaches all the marketing efforts should be considered as a ‘single entity’?

The marketing concept

The holistic marketing concept

The product concept

The production concept

The selling concept

Yanıt Açıklaması:

Holistic marketing recognizes that ‘everything matters’ with marketing and that a broad, integrated perspective is necessary to attain the best solution. In holistic marketing approach, all the marketing efforts should be considered as a ‘single entity’.

PAYLAŞ:

SORUNUN CEVABI: B

Sınava Dön Hata Bildir

Yorumlar

0 Yorum