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Marketıng Management
Marketıng Management Deneme Sınavı
Marketıng Management Deneme Sınavı Sorusu #1035718
Marketıng Management Deneme Sınavı Sorusu #1035718
Which of the following is a price-adjustment strategy?
Geographical pricing |
By-product pricing |
Optional-product pricing |
Market-skimming pricing |
Market-penetration pricing |
Yanıt Açıklaması:
Geographical pricing refers to setting different prices for consumers who are in different locations in order to cover high shipping costs. For instance, lower prices are charged for consumers who are close to oil refinery while higher prices are charged for ones who are far away. The correct answer is A.
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