Marketıng Management Deneme Sınavı Sorusu #1049326

Which of the following can be defined as “a non-personal mass communication using mass media such as TV and radio, the content of which is determined and paid for by a clearly identified sender”?

Sales promotion

Personal selling

Public relations

Direct marketing

Advertising

Yanıt Açıklaması:

“Advertising is non-personal mass communication using mass media such as TV, radio, newspapers, magazines, billboards, etc.), the content of which is determined and paid for by a clearly identified sender (the company)”

PAYLAŞ:

SORUNUN CEVABI: E

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Marketıng Management Deneme Sınavı Sorusu #1049326

Which of the following can be defined as “a non-personal mass communication using mass media such as TV and radio, the content of which is determined and paid for by a clearly identified sender”?

SORUNUN CEVABI: E

Yorumlar

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