A competitive business strategy would position a firm in an industry to outperform its competitors (Choices b & d). A firm can choose to produce lower priced products and services using a low-cost business-level strategy (Choice c). A firm chooses to produce for a customer group who wants unique or differentiated products by using a differentiation business-level strategy (Choice a). A cooperative business strategy is to gain competitive advantage within its industry by working with, rather than against, other competitors (Choice e).