Organızatıonal Theory & Design Deneme Sınavı Sorusu #839280

What type of innovation is exemplifies in the description below?

A watch is basically used to check time. However, with its new models like Apple Watch, it seems to be reinvented with the integration of novel technology, which makes it more than a watch.


Disruptive innovation

Incremental innovation

Radical innovation

Routine innovation

Architectural innovation


Yanıt Açıklaması:

Radical innovation is based on existent business model and exploring novel technology, and development of new and different products such as biotechnology for pharmaceutical companies, jet engines for airplane manufacturers, and fiber-optic cable for telecommunication companies.

Routine (incremental) innovation refers to having the existent business model, exploiting the existing technical knowledge base and small improvements of existent products.

Architectural innovation integrates new business models with new products that are based on new technical knowledge.

Disruptive innovation requires a new business model but not necessarily a technological breakthrough. For that reason, it also challenges or disrupts, the business models of other companies.

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