Prıncıples Of Marketıng Deneme Sınavı Sorusu #809852

Which of the following is an example of primary data in marketing research?


Government information 

Reports from universities

Trade publications

Census reports

Questionnaires 


Yanıt Açıklaması:

In order to obtain primary data the manufacturer should directly go to the source of the data required, which would be possible by using questionaries. Therefore the correct answer is E.

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