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Prıncıples Of Marketıng
Prıncıples Of Marketıng Deneme Sınavı
Prıncıples Of Marketıng Deneme Sınavı Sorusu #822441
Prıncıples Of Marketıng Deneme Sınavı Sorusu #822441
"Defining competition" narrowly can cause marketing myopia.
For the bus company Kamil Koc, which one of the below is an examply of narrowly defined competition?
High speed train |
Car rentals |
Ismail Ayaz |
Turk Hava Yollari |
Personal cars |
Yanıt Açıklaması:
Narrowly observing, Kamil Koc's competitors are İsmail Ayaz, Metro, Buzlu and some other bus companies. In a broader look, highspeed train, cars, car rentals or low-cost airlines may be the competitors of Kamil Koç as well.
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