Prıncıples Of Marketıng Deneme Sınavı Sorusu #1371068

I. Energy

II. Prestige

III. Time

Which one(s) of the these is/are included in the benefits side of customer perceived value?


Only I

Only II

Only III

I-II

II-III


Yanıt Açıklaması:

There are two Sides of Customer Perceived Value: Benefits and Costs: The benefits include prestige, after sale services and quality product whereas costs include time, energy and money

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