Prıncıples Of Marketıng Deneme Sınavı Sorusu #803160

Which one of the following terms refers to eleminating products of business units to reduce business portfolio?

Planning

Harvesting

Divesting

Downsizing

Market development

Yanıt Açıklaması:

Downsizing is reducing the business protfolio by eliminating products of business units that are not profitable or no longer fit the company’s overall strategy

PAYLAŞ:

SORUNUN CEVABI: D

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