Resellers are distribution channel companies that help the company to find and/or sell customers.

Physical distribution firms help companies to stock and move goods from their points of origin to their final destinations.

Marketing services agencies are made up of marketing research companies, advertising agencies, media firms, public relations companies, and marketing consultancy companies that help the company to reach its target and promote its products in suitable markets.

Financial intermediaries include banks, credit companies, insurance companies and other finance companies.