Prıncıples Of Marketıng Deneme Sınavı Sorusu #817941

"A person likes red colour and only looks for the clothes which are red." Which option can describe this special situation?


Selective exposure

Selective perception

Selective retention

Information inputs

Memory


Yanıt Açıklaması:

Selective exposure: our eyes and minds seek out and notice only information that
interests us.

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