Prıncıples Of Marketıng Deneme Sınavı Sorusu #851387

What type of segmentation uses variables such as age, lifestyle, occupation and ethnicity to define segments?

Geographic

Demographic

Psychographic

Behavioural

Strategical

Yanıt Açıklaması:

Demographic segmentation uses variables such as age, life-cycle stage, gender, income, occupation,education, ethnicity and generation to define segments. Correct answer is B.

PAYLAŞ:

SORUNUN CEVABI: B

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