Prıncıples Of Marketıng Deneme Sınavı Sorusu #800792

Which of the stages of B2B process must be followed in three buying situations -straight / modified / new task?


Problem recognition

Product specification

Supplier search

Proposal solicitation

Order-routine specification


Yanıt Açıklaması:

Product specification and Performance review stages must be followed in all three buying situations.

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