Prıncıples Of Marketıng Deneme Sınavı Sorusu #807087

Which of the following is one of the 'Basic Characteristics of B2B Markets'?  


There are no supplier and customer relations.

There are fewer but larger buyers.

Direct purchasing is not available.

There is elastic demand.

The demand is always the same.


Yanıt Açıklaması:

Basic Characteristics of B2B Markets are; fever but larger buyers, joint demand, geographic concentration, direct purchasing, derived demand, professional purchasing, fluctuating demand, close supplier-customer relations, inelastic demand, group decision making. Therefore, B is the correct answer.

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