Prıncıples Of Marketıng Deneme Sınavı Sorusu #801274

In which one of the following product development steps are the consumers included in the process?


Marketing Strategy Development

Concept development and testing

Business analysis

Product development programme

Commercialization and control


Yanıt Açıklaması:

Concept development and testing: Consumers are included in the process to select the best concepts.

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