Busıness Communıcatıon (ENG)
Ünite Sınavı Soruları
- 20 soru
- Soru metinleri açık; şıklar ve cevap anahtarı uygulamada
- 1
Which type of corporate communication are focused on topics such as public and investor relations, corporate advertisements and employee communication?
- 2
Which of the following consists of corporate philosophy, corporate values and corporate mission?
- 3Which of the following tools is most effective for measuring changes in organizational reputation?
- 4
- Technical problems
- Natural disasters
- Sampling error
- Mechanical problems
- Human Errors
Which of the above are the crisis categories determined by the Crisis Management Institute (ICM) in the USA?
- 5
Which of the following is not one of the dimensions of corporate culture?
- 6
Which of the following refers to all communication works that a corporation engages in to be more efficient and productive?
- 7A company experiences a data breach exposing customer information. This is an example of:
- 8Which of the following best completes the blank below?
Reputation management primarily aims to _____. - 9
____ is defined as “resorting to persuasion, convincing and promotion techniques, building pressure on decision-making mechanisms and ability to change prospective decisions in favor or against of a group or country”
Which of the following fills in the blank above?
- 10Which of the following is a key component of lobbying?
- 11A company is criticized online for environmental violations. Which action best reflects proactive reputation management?
- 12Which of the following strategies is most effective in preparing for a crisis?
- 13
Which of the following is not one of the basic principles required to design a healthy and sustainable corporate communication domain?
- 14
Which dimension of corporate culture explains to what extent units within a company are motivated to work in coordination as a team?
- 15
I- Management communication
II- System communication
III-Marketing communication
IV- Organizational communication
V- Strategic communicationWhich of the above are Corporate Communication categories?
- 16Which type of crisis arises from an organization’s own misconduct?
- 17
Which of the following refers to all kinds of events or situations that would prevent the corporation to realize its objectives?
- 18
........... is defined as any event or situation that will prevent the institution from achieving its goals.
- 19
What is an attempt to persuade the government to change a particular law and replace it with a new law or present a new situation?
- 20
Which of the following is not one of the lobbying principles?