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Prıncıples Of Marketıng
PRINCIPLES OF MARKETING Dersi B2B Markets and Business Buying Behavior soru cevapları
PRINCIPLES OF MARKETING Dersi B2B Markets and Business Buying Behavior soru detayı:
SORU:
How can B2B products be classified?
CEVAP:
B2B products may be classified into three basic and six sub-categories: entering goods (raw materials; manufactured materials and parts); foundation goods (installations; accessory equipment); and facilitating goods (supplies; services).