MARKETING MANAGEMENT (PAZARLAMA YÖNETİMİ) - (İNGİLİZCE) Dersi Marketing Communication soru detayı:

PAYLAŞ:

SORU:

How can we define the term ‘marketing communications’?


CEVAP:

Marketing communications is defined as the collection of all elements in an organization’s marketing mix that facilitates exchange by establishing shared meaning with its customers.