BUSINESS MANAGEMENT (İŞLETME YÖNETİMİ) - (İNGİLİZCE) Dersi The Fundamentals of Strategic Management soru detayı:

CEVAP:

To evaluate competitive advantage, we compare company performance to either the performance of other companies in the same industry or an industry average. A company which can surpass its competitors or the industry average over an extended period has a sustainable competitive advantage.