CEVAP:

A corporate-level strategy defines the scope of the firm or the organizational domain in which it competes. With a direction of growth, a firm can apply existing core competencies in creating value to a new market or a related industry. Internal growth can occur in an existing or a new business when an organization increases revenues, production capacity, and its workforce. External growth can be made through mergers, acquisitions and strategic alliances or partnerships. Two important forms of external growth are vertical integration (backward and forward) and diversification (related and unrelated).