AOF.SORULAR.NET
aof.sorular.net Prıncıples Of Marketıng PRINCIPLES OF MARKETING Dersi B2B Markets and Business Buying Behavior soru cevapları

PRINCIPLES OF MARKETING Dersi B2B Markets and Business Buying Behavior soru detayı:

PAYLAŞ:

SORU:

What are the roles in B2B buying?


CEVAP:

Six different roles exist in the buying center: initiators, users, influencers, deciders, buyers, gatekeepers.