MARKETING MANAGEMENT (PAZARLAMA YÖNETİMİ) - (İNGİLİZCE) Dersi Pricing and Price Management soru detayı:

PAYLAŞ:

SORU:

What are the steps of price setting process?


CEVAP:

This process consists of six steps:

• Identify pricing constraints and objectives
• Estimate demand and revenue
• Estimate cost, volume, and prot relationships
• Select an approximate price level
• Set list or quoted price
• Make special adjustments to list or quoted price