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Marketıng Management
MARKETING MANAGEMENT (PAZARLAMA YÖNETİMİ) - (İNGİLİZCE) Dersi Pricing and Price Management soru cevapları
MARKETING MANAGEMENT (PAZARLAMA YÖNETİMİ) - (İNGİLİZCE) Dersi Pricing and Price Management soru detayı:
SORU:
What are the steps of price setting process?
CEVAP:
This process consists of six steps:
• Identify pricing constraints and objectives
• Estimate demand and revenue
• Estimate cost, volume, and prot relationships
• Select an approximate price level
• Set list or quoted price
• Make special adjustments to list or quoted price