MARKETING MANAGEMENT (PAZARLAMA YÖNETİMİ) - (İNGİLİZCE) Dersi Strategic Management, Competition, and Marketing soru detayı:

PAYLAŞ:

SORU:

What are the three levels of strategy most corporations have?


CEVAP:

1. Corporate Level Strategy: Overall direction of company

 

2. Functional Strategy: Maximization of Resource Productivity

3. Business Level Strategy: How to compete in each business unit