BUSINESS MANAGEMENT (İŞLETME YÖNETİMİ) - (İNGİLİZCE) Dersi The Fundamentals of Strategic Management soru detayı:

PAYLAŞ:

SORU:
What does a “differentiation strategy” refer to?

CEVAP:
A differentiation strategy refers to offering higher value through delivering products with unique characteristics while keeping costs at the same or similar levels with the competitors and charging higher prices to the customers. Differentiation strategy focuses on unique features.

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