BUSINESS MANAGEMENT (İŞLETME YÖNETİMİ) - (İNGİLİZCE) Dersi The Fundamentals of Strategic Management soru detayı:

CEVAP:

Business-level strategy refers to the determination of the long-term goals and objectives, the allocation of the resources, and the adoption of courses of action in seeking competitive advantage when confıned to a single product market. Briefly, business-level strategy is about how to compete in sectors and markets determined by corporate-level strategy.