BUSINESS MANAGEMENT (İŞLETME YÖNETİMİ) - (İNGİLİZCE) Dersi The Fundamentals of Strategic Management soru detayı:

PAYLAŞ:

SORU:

What does “cost-leadership strategy” refer to?


CEVAP:

A cost-leadership strategy refers to offering the same or similar value for customers by delivering products or services at a lower cost than competitors, enabling the company to charge average or lower prices to the customers. Cost leadership requires being “the” cost leader in the market.