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Prıncıples Of Marketıng
PRINCIPLES OF MARKETING Dersi Segmentation, Targeting and Positioning soru cevapları
PRINCIPLES OF MARKETING Dersi Segmentation, Targeting and Positioning soru detayı:
SORU:
What is market segmentation?
CEVAP:
Market segmentation is the process of placing buyers in a market into subgroups in a way that members of each segment display similar responsiveness to a particular positioning strategy.