PRINCIPLES OF MARKETING Dersi The Marketing Environment soru detayı:

PAYLAŞ:

SORU:

What is the impact of demographic environment on marketing?


CEVAP:

Changes in the world demographic environment have significant implications for marketing. Thus, marketers ought to keep watch on demographic trends and demographic developments in their markets. Changing age and family structure, geographic shifts, changes in the workforce and more diverse markets are the examples of trends in the demographic environment.