MARKETING MANAGEMENT (PAZARLAMA YÖNETİMİ) - (İNGİLİZCE) Dersi Introduction to Marketing soru detayı:

PAYLAŞ:

SORU:

Which elements are considered in third stage of channel design?


CEVAP:

In the third stage of channel design, the major channel alternatives need to be identified by the company in terms of types of intermediaries, the number of intermediaries, and the terms and responsibilities of each channel member.