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Prıncıples Of Marketıng
PRINCIPLES OF MARKETING Dersi Consumers and Consumer Behavior soru cevapları
PRINCIPLES OF MARKETING Dersi Consumers and Consumer Behavior soru detayı:
SORU:
Who are payers and users?
CEVAP:
Payers are consumers who pay for a product and are concerned with its price and financial considerations. As users of a product, consumers are concerned about product features and how successfully the product can be used.