PRINCIPLES OF MARKETING Dersi Consumers and Consumer Behavior soru detayı:

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Who is Abraham Maslow?


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Abraham Maslow was a 20th century psychologist who developed a humanistic approach to psychology. He is best known for his hierarchy of needs. In 1970, he published a list of famous people he considered to have been self-actualizers – including Einstein (pictured), Mother Teresa, Gandhi, Beethoven, Lincoln and Eleanor Roosevelt.