İşletme Bilgi Sistemleri Deneme Sınavı Sorusu #353569

Which one is NOT a reason for marketing research to be conducted?


To better understand the customer

To get more information on the market

To better understand the problem faced by the firm

The number of consumers using the products

The amount of money spent on the product


Yanıt Açıklaması:

Marketing research is conducted to better understand the customer, the market, the problem faced by the firm; to find out why the new package failed? how consumers are using products i.e. user practices?

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