İşletme Bilgi Sistemleri Deneme Sınavı Sorusu #358029

“…is a designed process to collect data related to customers, to get features of customers, and to apply those qualities in activities.” Which option is described above?


Sales Force

The Information Revolution

Relationship Management

Increased Competition and Globalization

Customer Relations Management


Yanıt Açıklaması:

A CRM system attempts to provide an approach, which is considered as, integrated because of company’s interaction with customers by including marketing sales, support and so on.

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