İşletme Bilgi Sistemleri Deneme Sınavı Sorusu #902524
Based on this information one may get an idea on market performance versus investment for each trade classification. When a company needs to decide on investment on a specific classification, the information gathered in this section might be beneficial for decision making.
What type of data source for marketing information system is explained above?
Total sales or sales volume over time |
Pricing information |
Sales by trade category |
Communication mix information |
Sales volume by market segment |
Sales by trade category: Based on this information one may get an idea on market performance versus investment for each trade classification. When a company needs to decide on investment on a specific classification, the information gathered in this section might be beneficial for decision making.
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