İşletme Yönetimi Deneme Sınavı Sorusu #368777

Which of the following is usually the most poweful of the five competitive forces in the analysis of industry structure?


Rivalry among existing competitors

Threats of new entrants

Bargaining power of buyers

Substitute products

Bargaining power of suppliers


Yanıt Açıklaması:

Porter suggested that the competitiveness of an industry can be analyzed based on five forces: rivalry among existing competitors; threats of new entrants; bargaining power of buyers and suppliers; and substitute products and rivalry among existing competitors is usually the most powerful of them.

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