İşletmeye Giriş Deneme Sınavı Sorusu #1173255

Which of the followings is not a part of strategic alliances?


Research efforts

Sharing technology

Joint use of facilities

Marketing each other’s products

Creating and keeping rivalry in the market


Yanıt Açıklaması:

Strategic Alliances

In order to build a global competitive advantage, activities might be required to concentrate in certain locations. For example, if costs of production or transportation are lower; if there is a possibility of scale economies or if there is a steep learning curve effect in certain locations, it would be beneficial not to disperse the activities. On the other hand, if it is necessary to be close to buyers; if transportation costs or trade barriers support the decentralization or if fluctuating exchange rates, supply interruptions, and adverse politics should be buffered, activities should be dispersed.

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