İşletmeye Giriş Deneme Sınavı Sorusu #1209704
Which one of the following is not among the four issues that need to be considered in multinational competition
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Whether to customize products or services in each local market or offer standardized products/services |
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Whether to employ the same generic competitive strategy everywhere or modify the strategy for each country |
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Whether to act with international standards or adopt some local principles |
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Whether to locate a company’s facilities, distribution centers, and customer services operations for location advantages |
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How to transfer a company’s resource strengths and capabilities among countries to secure competitive advantage |
In multinational competition, there are four issues that need to be considered:24
1. Whether to customize products or services in each local market or offer standardized products/services.
2. Whether to employ the same generic competitive strategy everywhere or modify the strategy for each country.
3. Whether to locate a company’s facilities, distribution centers, and customer services operations for location advantages.
4. How to transfer a company’s resource strengths and capabilities among countries to secure competitive advantage.
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