İşletmeye Giriş Deneme Sınavı Sorusu #1195445

Which of the followings is a term reflecting the brand’s worth in the eyes of consumers, usually reflected in the price?


Pricing

Brand equity

Promotion

Positioning

Targeting


Yanıt Açıklaması:

Brand equity is a term reflecting the brand’s worth in the eyes of consumers, usually reflected in the price.

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