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Marketıng Management
Marketıng Management Deneme Sınavı
Marketıng Management Deneme Sınavı Sorusu #968446
Marketıng Management Deneme Sınavı Sorusu #968446
Which of the following 'New-Product Pricing Strategies' best explains the example below?
'A multinational chemical company release its new cleaning product with a low price and wants to get into the market as quickly as possible.'
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Product line pricing |
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By-product pricing |
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Two-part pricing |
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Market-penetration pricing |
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Market-skimming pricing |
Yanıt Açıklaması:
Market-penetration pricing sets low prices to penetrate the market as much as possible. Therefore, the correct answer is D.
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