Marketıng Management Deneme Sınavı Sorusu #1035613

What is the terms used to refer to charging a too low price (sometimes below the cost) to drive a competitor out of business?


Deceptive pricing 

 Price fixing 

Good-value pricing 

 Predatory pricing

Value-added pricing


Yanıt Açıklaması:

In predatory pricing, a too low price (sometimes below the cost) is charged to drive a competitor out of business. The correct answer is D.

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