Marketıng Management Deneme Sınavı Sorusu #1091434

The steps below are related with __________.

'Identifying functional expenses, determining how they are associated with each of the activities, assigns them to the marketing entities, preparing a profit and loss statement for each marketing entity and assigning functional expenses to marketing entities.' 


Annual plan control

Distribution control

Profitability control 

Efficiency control 

Strategic control 


Yanıt Açıklaması:

Profitability control is the option related with the steps given in the question. Therefore, the correct answer is C. 

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