Marketıng Management Deneme Sınavı Sorusu #1091428

Which of the following is the best option to complete the sentence below?

'__________ is the process by which firms assess the effects of their marketing activities and programs and make necessary changes and adjustments.' 


Marketing control

Strategy 

Sales control 

Sales transactions 

Marketing implementation 


Yanıt Açıklaması:

Marketing Control is the process by which firms assess the effects of their marketing activities and programs and make necessary changes and adjustments.  A is the correct answer since other options are not related to the question.

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