Marketıng Management Deneme Sınavı Sorusu #1028756

The market targeting strategy which aims to tailor products according to individual’s and local customer groups’ needs and wants and sees the individual in every consumer is called:

Undifferentiated marketing.

Mass marketing.

Concentrated marketing.

Micromarketing.

Differentiated marketing.

Yanıt Açıklaması:

Micromarketing aims to tailor products and marketing programs according to individual’s and local customer groups’ needs and wants. With this strategy companies, seeing the individual in every customer, analyze the specific features in every customer.

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SORUNUN CEVABI: D

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Marketıng Management Deneme Sınavı Sorusu #1028756

The market targeting strategy which aims to tailor products according to individual’s and local customer groups’ needs and wants and sees the individual in every consumer is called:

SORUNUN CEVABI: D

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