Organizational innovation is the implementation of a new organizational method in the company context. There are three types of organizational innovation: organizational innovation in business practice, innovation in workplace organization, and innovation in organization methods for external relationships. Organization innovation in business practice contains the implementation of new methods for organizing routines and procedures, such as engaging in customer relationship management, training, and education systems for employees, or introducing total quality management. Innovation in workplace organization includes the implementation of new methods for distributing responsibilities and decision-making among employees for the division of work, as well as new concepts for the structuring of activities. Finally, innovation in organization methods for external relationships involves the implementation of new ways of organizing relationships with other firms or public institutions, such as collaboration with public organizations, methods for integration with suppliers, or outsourcing. The correct answer is Choice C.