Prıncıples Of Marketıng Deneme Sınavı Sorusu #801037

Marketing intelligence assists;

  1. Developing sound marketing strategiess
  2. Marketing planning
  3. Developing casual marketing strategies
  4. Monitoring the employees
  5. Identifying customer groups

Which statements above are correct about marketing intelligence?


I, II  and IV

I and II

II, III and IV

I, III and V

II and V


Yanıt Açıklaması:

Market intelligence is largely used to assist strategic planning; marketing planning;
developing sound marketing strategies; monitoring the actions and strategies of competitors; and identifying opportunities and threats in the marketing environment.

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