Prıncıples Of Marketıng Deneme Sınavı Sorusu #1371108

Which one of the following refers to the short-term incentives offered to final consumers and retailers?

Sales promotion

Advertising

Personal selling

Direct and digital marketing

Publicity

Yanıt Açıklaması:

Companies sponsor sports or arts organizations, invites newspaper editors or university students to their factories to get the goodwill of the public. Short-term incentives offered to final consumers and retailers are called sales promotions.

PAYLAŞ:

SORUNUN CEVABI: A

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