Prıncıples Of Marketıng Deneme Sınavı Sorusu #800592

Which one of the following is a stage of strategic marketing plan?

Defining the company’s values, mission and vision

Preparing an annual marketing plan

Establishing suitable strategies

Formulating marketing mix

Setting the company’s objectives and goals

Yanıt Açıklaması:

A strategic marketing plan comprises of five stages. These are:

1. Performing a situational (SWOT) analysis
2. Setting marketing goals and objectives
3. Establishing positioning ve di?erentation advantage
4. Selecting the target market and measure the market demand
5. Formulating marketing mix

Therefore the right answer is D

PAYLAŞ:

SORUNUN CEVABI: D

Sınava Dön Hata Bildir

Yorumlar

0 Yorum