Prıncıples Of Marketıng Deneme Sınavı Sorusu #1394984

I.Manager summary

II.Strategies

III.Financial plan

IV.Staff summary

Which of the above are among the contents of the annual marketing plan?


I, III

II, IV

I, II, III

I, II, IV

II, III, IV


Yanıt Açıklaması:

The contents of the annual marketing plan are as follows:

  • Manager summary
  • Situational analysis
  • Goals
  • Strategies
  • Tactics
  • Financial plan
  • Time
  • Evaluation procedures

Therefore, the answer is "C".

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